YieldBuild Will Try To Optimize AdSense, Pay You More
Excerpt:
"YieldBuild, a new service from the company that launched HubPages, will take a stab at optimizing those ad units for you. It’s similar to the Rubicon Project, a highly rated ad optimization platform in beta that finds the best mix of ad network and demographic data. However, YeildBuild has a focus on layout and design."
Alex: This post (to me) gets to the notion of continuous and discountinuous innovation. I am not familar with these services noted, but wonder in this area (and others) how much progress will involve new processes or technologies vs. how much will be improvements (incremental or otherwise) in existing processes or technologies.
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